Alfaparf Milano
eCommerce Website Creation
Full Funnel MKTG Strategy
Online Shop MGMT
Customer Service MGMT
What we did
The
brand
A leading name in the professional beauty sector, recognized for its excellence in hair care. With a global presence and a strong Made in Italy tradition, the brand stands out for its innovative solutions that blend technology and experimentation to deliver top-level results.
HIGHLIGHTS
month
The challenge
We built a completely new eCommerce site from scratch, featuring a modern interface and ensuring smooth, intuitive navigation. The goal was to create a shopping experience that meets the expectations of a demanding audience while optimizing shop management.
At the same time, we implemented a Full Funnel Marketing strategy covering every phase of the purchase journey: from brand awareness to conversion and post-sale engagement. Thanks to this integration, we improved sales performance, ensuring constant growth and increased user engagement. A project that leverages digital as a powerful ally to drive the brand toward new milestones.